Foods for Tomorrow, creator of “Vegetable Meat Heura”, defends the experience of meat with the benefits of vegetables and its mission is to address the problems of the current food system, offering proteins with a positive impact on the world through of sustainable, nutritious and delicious foods. It was recognized as the most innovative start-up of 2018 at the Food Fair and the Basque Culinary Center, “Best Vegan Product” in Wabel 2019 and Taste of the year 2020 in France. The founders, Marc Coloma and Bernat Añaños, declare themselves fans of BBQ and what they want is to offer 100% vegetable meat that does not imply renunciation of taste or texture.