All Speakers Speaker José Luis Gutiérrez Position: Chef/Bartender/Sommelier Company: Pepe Gutiérrez Passionate about cocktails and spirits, especially agave, with over 15 years in hospitality as a Chef, Sommelier, Bartender, and entrepreneur. I have collaborated with leading F&B brands like Casa Bacardi, Pernod Ricard, GEPP, and Leading Hotels of the World, sharing my expertise through conferences, consultations, guest shifts, tastings, and training worldwide. As a professor at culinary universities, I have taught cuisine, spirits, wine, and mixology. Named Mexico Ambassador of the Year in 2018 and 2019. Every day is an opportunity to grow and share my passion for fine drinking culture. Sessions Mon 10 Mar 18:10 - 19:00 Premium VIP Pass The World’s Bars Take Over Hip: Spain, Venezuela, Nicaragua, Colombia, Mexico in a Single Cocktail of Experiences Tue 11 Mar 13:00 - 13:20 Business Pass How to Take Advantage of New Consumption Moments to Sell More