All Speakers Speaker Marta Adanez Almenara Position: Co-Founder of 55plusHUB Company: 55plusHUB It’s tricky to capture Marta’s full story in so few characters, but here’s a concise version prioritizing key facts: Marta Adánez, a Madrid native, is a driving force in tech innovation within the tourism sector. As co-founder of 55PlusHub, she leverages AI, Blockchain, and Web4.0 to enhance hospitality experiences. With a strong background in physics and an MBA focused on emerging tech, she previously led Blockchain4Hotels and directed AI/Blockchain initiatives at RevenueKnowmads Agency. Marta’s commitment to continuous learning fuels her pursuit of a more connected and sustainable future for tourism. Sessions Sorry, no posts matched your criteria.