HIP 2025
The leading Horeca innovation event
TICKETS
Exhibit
Include HIP in your marketing plan and boost sales
EXHIBIT
Visit
10-12 March 2025 - IFEMA Madrid | 10:00 - 19:00 h
Congress
Hospitality 4.0, the world largest congress on trends and new concepts
Activities
Networking, business opportunities and quality leads
Awards
We reward the most innovative hospitality companies
Partners
Companies, associations and media supporting in HIP
Media
Press releases and graphic material
PRESS REGISTRATION
10-12 March 2025 IFEMA - Madrid
The New Food Trends Summit is a unique experience where we will discover how innovative foods not only surprise the customer, but also boost the profitability of gastronomic businesses. In a market where consumers are increasingly demanding, adapting to their demands is crucial to stand out and succeed.
This year, the focus will be on the most cutting-edge trends in the food industry: surprising ingredients, new preparations that redefine the dining experience and solutions tailored to customers seeking quality, sustainability and creativity in every dish.
In addition, as a novelty, we present a completely immersive experience: live showcookings with exclusive tastings. Attendees will have the opportunity to taste these innovative creations, learning how to integrate them into their menus to surprise their diners and optimize their results.
If you are looking for inspiration, practical ideas and a window into the future of gastronomy, Food Trends is the ideal space to connect with the latest in culinary innovation. We look forward to seeing you there!
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